Zoe

Tuesday, 26 April 2011

AUDIENCE RESEARCH

Next week we are hosting a film viewing for a selective group of our target audience in order to help evaluate our opening.

Audience -
We have invited 12 males and females aged 16-18 because they are included in our target audience. Audience members are:
Seb
Josh
Matt
Ali
Yasmin
Dom
Spike
Martje
Abbi
James
Becky
Marcus

Questions -
The main questions we will be asking our audience will be about our:
soundtrack
genre
storyline
trailer or opening sequence
costumes
character

With these questions we hope to find out if each element in our opening is conventional and suitable for our genre of film opening which makes it successful or whether it challenges convential openings.

Format -
These questions will feature in a questionnaire which will be given to each of the audience members to fill out whilst they are watching our film opening. This questionnaire and the results will later feature on the blog as part of our audience research for our evaluation.

1 comment:

  1. Good Marco, don't pose leading questions (which could result in something negative for you!), instead: 'How can you identify our work as being an opening to a film? List conventions.
    Excellent work

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